LOATINOVER POUNDS RELEASES DEBUT ALBUM PRAY 4 PITORI

Loatile Mangadi, known by his stage name Loatinover Pounds, is a multi-talented artist and producer originating from Pretoria, South Africa. His artistic journey is deeply rooted in his hometown, where he finds abundant inspiration for his music, drawing from the rich cultural tapestry and vibrant vernacular of South Africa.

His artistry transcends traditional music production and songwriting, as he possesses a remarkable ability to conceptualize visually captivating ideas for song covers and music videos. This versatility has solidified his position as a dynamic and innovative force within his genre, setting him apart as a visionary in the music industry.

In a significant milestone in his career, Loatinover Pounds was honored with the prestigious title of "Artist on the Rise" during a talent competition hosted by Homecoming events in 2022. This accolade provided him with a platform to showcase his talent on a grand scale, leading to a memorable performance on the event's main stage where he collaborated with acclaimed artist 25K on a remix that resonated deeply with audiences across South Africa.

The remix, titled Sosh Plata - Remix, made waves in the music scene, amassing an impressive 5 million streams on Spotify, over 5 million views on YouTube, and more than 2 million streams on Apple Music. The track's popularity soared, claiming the top spot on Metro FM's charts for two consecutive weeks and dominating the airwaves on Motsweding FM and various other radio stations nationwide.

Following his breakout success, Pounds went on to grace some of the most renowned stages in the country, including performances at Cotton Fest, the Metro Awards, and the South African Music Awards, solidifying his status as a rising star in the music industry.

Most recently, Loatinover Pounds unveiled his highly anticipated debut album, "Pray 4 Pitori," a project that showcases his evolution as an artist and his dedication to his craft. Serving as a beacon for his city of Pretoria, Pounds infuses the album with soulful melodies inspired by the local kwaito music scene, coupled with his signature elegant lyricism, confident flow, and infectious hooks.

"Pray 4 Pitori" features collaborations with heavyweight artists in the South African hip-hop scene, including Mashbeatz, Blxckie, The Big Hash, and the Qwellers, among others. With this album, Loatinover Pounds aims to make a lasting impact on the music industry, cementing his place as a trailblazer and a creative force to be reckoned with.